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Engaging Your Global Audience with Real-Time Campus Event Coverage #heweb11
Seth Odell wants you to know that real-time campus event coverage is a beautiful thing. He also wants you to know that you have absolutely no excuse not to be doing it.
Topics: 2011 Conference -
#heweb11 Best of Conference! — Carrying the Banner: Reinventing News on Your University Web Site
In February 2011, Tufts launched TuftsNow, an integrated news space for the university, with the goals of “telling good stories” and “presenting and delivering those stories well.”
Topics: 2011 Conference -
What Colleges Can Learn From The Insane Clown Posse #heweb11
The Insane Clown Posse isn’t for everyone, and they don’t care. And in higher education marketing, we too often try to appeal to everybody.
Topics: 2011 Conference -
The Politics of Doing IA for HighEd #heweb11
IA is the convergence of Users + Content + Context
Topics: 2011 Conference
