Category: Marketing
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My Week with Google Street View
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What’s it like to to be part of the Google Street View Partner Program? Corie Martin takes us inside.
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A Look at Facebook’s College Groups
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Ma’ayan Plaut’s disillusionment with Facebook : saga in two parts
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#hewebSYR 2012
HighEdWeb Syracuse brought Web professionals from across five states and three countries for a packed day of sessions covering everything from crisis communications and student social media ambassadors to Wordpress plug-ins and mobile learning.
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Foursquare @ WKU: Using 4sqonCampus for event promotion
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When we got to thinking about cool, new, free things we could do on campus for our students, Foursquare made a lot of sense.
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Meetups and Photo Booths and Deals, Oh My! — Using Social Media to Create Hybrid Events on Your Campus
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In the age of Facebook, Twitter, YouTube, FourSquare and SCVNGR, there are new ways to engage your audience that are inexpensive and interactive, without sacrificing impact.
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Six Questions with Ma’ayan Plaut
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Ma’ayan Plaut talks about why the f*ck people should choose Oberlin, her Tumblr-love and how undergrads are like squirrels.
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Unlock SNHU.edu with the Konami code
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When up, up, down, down, left, right, left, right, B, A is added to a higher ed site, magic happens.
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Joy to the World Wide Web
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The holiday card: a fixture of the higher educations communications landscape.
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BRAAAAAINS! Or, How Radford’s Halloween Web Project Made the Washington Post
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Pushing the envelope in higher education is not always easy, so imagine the challenge when you want to transform the envelope into a zombie that wants to eat your students’ brains.
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Six Questions with Bob Johnson
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Bob Johnson, an experienced higher ed marketing professional, shares his thoughts on what he sees as marketing/Web/comm departments’ biggest gaps, his pet peeves and greatest lessons learned.
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How Roller Derby Helped Me Fall Back in Love with PR
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Routine. Drudgery. Burnout. They’re things we all fear or deal with when we work in an industry long enough. Little did I know those feelings would be hip-checked into oblivion by a group of women on wheels, in fishnets.
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Customer Service, Social Media and a glass of wine: Reuben offers tips at #hewebROC
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Reuben’s keynote discussed the value of changing and challenging traditional approaches to both the Web and marketing, but also noted the value of principles from “old school” companies.
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Six Questions with Jared Spool
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We caught up with Jared Spool to talk about the trends he’s seeing, what his best user experiences have been recently, and to get some important information about Julia Child.