Category: Social Media
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It’s Soooo Cold: A Social Media Convo
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Topics: Social MediaYou may have noticed that it’s dang cold in much of the country. If not, we’re sure your local news station has spent plenty of time telling you about it. Students have taken to social media to talk about it. How are different campuses handling the cold on social media? Link takes a look.
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Effective Social Collaboration
Eight tips to jump start your social community.
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A Look at Facebook’s College Groups
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Ma’ayan Plaut’s disillusionment with Facebook : saga in two parts
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Foursquare @ WKU: Using 4sqonCampus for event promotion
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When we got to thinking about cool, new, free things we could do on campus for our students, Foursquare made a lot of sense.
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Meetups and Photo Booths and Deals, Oh My! — Using Social Media to Create Hybrid Events on Your Campus
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In the age of Facebook, Twitter, YouTube, FourSquare and SCVNGR, there are new ways to engage your audience that are inexpensive and interactive, without sacrificing impact.
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Six Questions with Ma’ayan Plaut
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Ma’ayan Plaut talks about why the f*ck people should choose Oberlin, her Tumblr-love and how undergrads are like squirrels.
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Days of our lives, in photos: worth much more than 1,000 words
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Efforts to collect photos of students exploring all the opportunities on campus always seem harder than it should be. But a day in photos, with multiple contributors, is like a daylong scavenger hunt for real images.
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Link Boxers: College Memes, Official vs. Community Facebook pages
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Topics: Social MediaIn which we ask questions in a column ala Carrie Bradshaw.
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How Roller Derby Helped Me Fall Back in Love with PR
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Routine. Drudgery. Burnout. They’re things we all fear or deal with when we work in an industry long enough. Little did I know those feelings would be hip-checked into oblivion by a group of women on wheels, in fishnets.
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Is a Niche Social Network Right For Your School?
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Topics: Social MediaSocial networks targeted to certain niches of the population — the smaller and less well-known sites — might also serve your institution’s goals.
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Customer Service, Social Media and a glass of wine: Reuben offers tips at #hewebROC
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Reuben’s keynote discussed the value of changing and challenging traditional approaches to both the Web and marketing, but also noted the value of principles from “old school” companies.
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2011 Commencement Roundup
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Topics: Social MediaWe’ve assembled a sampling of things #highered folks tackled this year. Professionals in departments ranging from IT to marketing and all shades in between forged ahead this year to expand all things communication surrounding commencement ceremonies.
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Foursquare: Lessons learned from one of the platform’s Top 10 Universities
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As social media manager for the University of Wisconsin-Madison, I frequently try out new platforms to see if our students are using them and if they might become useful tools for my campus. For the past 18 months, I’ve channeled my inner mayor on Foursquare, a location-based social network.
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In Defense of Human Tweeting
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Topics: Social MediaIn August 2010, I made a simple change: I replaced the University of Rochester logo as the Twitter avatar with my own bespectacled mug, and was up front in the bio that the tweets were coming from me, Lori in Wallis Hall.
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Social Media Novice
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Topics: Social MediaNew social media platforms were constantly discussed; I got tired of being left out of the conversation.
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#EpicFail: A Tale of Snow and Social Media
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Topics: Social MediaAt the University of Michigan-Flint, a student-deemed #epicfail became an important lesson in the evolution of social communication. If there’s one danger in the realm of social media, it’s becoming comfortable and resting on laurels. The living, breathing social media beast needs constant attention, and so do its users.
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Engaging Ambassadors
The number of social media platforms, user communities and interactive opportunities continues to grow. Budgets don’t. So how can communicators deal with this evolving landscape? One way is to use the most rich and robust resource available: students.