Tag: Red Stapler: Best of Track
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Get Comfortable With AI (AAI4)
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Patrick Kelly demonstrates AI tools and the ways higher ed can use them (or not)
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5-minute website improvement guide
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In their Best of Conference-winning presentation, Mackenzie Huber and Whitney Tabbert share a six-part rubric for making your website more usable in 5 minutes flat.
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Engaging Your Global Audience with Real-Time Campus Event Coverage #heweb11
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Topics: 2011 ConferenceSeth Odell wants you to know that real-time campus event coverage is a beautiful thing. He also wants you to know that you have absolutely no excuse not to be doing it.
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#heweb11 Best of Conference! — Carrying the Banner: Reinventing News on Your University Web Site
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Topics: 2011 ConferenceIn February 2011, Tufts launched TuftsNow, an integrated news space for the university, with the goals of “telling good stories” and “presenting and delivering those stories well.”
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What Colleges Can Learn From The Insane Clown Posse #heweb11
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Topics: 2011 ConferenceThe Insane Clown Posse isn’t for everyone, and they don’t care. And in higher education marketing, we too often try to appeal to everybody.
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The Politics of Doing IA for HighEd #heweb11
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Topics: 2011 ConferenceIA is the convergence of Users + Content + Context
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